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12-18 Grosvenor Gardens

A self-initiated piece produced for Tuckerman's commercial leasing brief, taking 12-18 Grosvenor Gardens as the canvas. We started with an empty Cat A office floor and demonstrated the full range of virtual staging in a single sequence, from furnished workspace to lifestyle-led marketing image to a short looping animation, all from the same source render. One render, four jobs.

Made forTuckerman
LocationBelgravia, London SW1
SectorOffice
TypeCommercial leasing

The four-step story

01

Cat A as delivered

The starting point. A clean Cat A office floor, raised access flooring, exposed services, ready for fit-out. Functional, but a hard space for a non-specialist to picture themselves working in.

Original 12-18 Grosvenor Gardens Cat A office floor as delivered
02

Virtually staged

We dropped in a furnished open-plan layout, desks, meeting pods, breakout seating, plants and lighting. The same room now reads as a workable office, helping the agent answer the prospect's first instinctive question: will this fit my team?

Virtual staging 12-18 Grosvenor Gardens with virtual staging fit-out
03

Lifestyle layer

People at desks, in meetings, at the coffee point. The visual shifts from technical product shot to marketing asset, the kind of image that earns its place in a brochure or on a property portal.

With people 12-18 Grosvenor Gardens fit-out with lifestyle filter and people
04

Short looping animation

Finally, the same image set in subtle motion. A short, soundless loop the agent can drop into LinkedIn, the portal, or the data room. Movement earns attention, and the prospect lingers.

Animation

Wider views

Alternative angles and pre-built marketing collages, all generated from the same single source render. Each can be dropped straight into a brochure, a portal listing or a pitch deck without further work.

12-18 Grosvenor Gardens, alternative wide angle showing the lounge zone and work tables in one frame
Alternative wide angle, showing the lounge zone and work tables in a single frame.
12-18 Grosvenor Gardens, second wide angle with the window line, lounge cluster and breakout area
Second wide angle, looking past the lounge cluster to the window line and breakout area beyond.
Four-up marketing collage of the Grosvenor Gardens office: lounge meeting, collaborative work table, single-desk window seat, two colleagues walking
Four-up marketing collage, lifestyle moments across the floor.
Four-up marketing collage of the Grosvenor Gardens office: standing meeting at black work table, lounge zone with two colleagues and a passer-by, monitor bank with the team at work
Four-up marketing collage, working moments and the team at the monitor bank.

Services spotlight

The same four-step story, edited together as a 22-second walkthrough for the agent's sales kit.

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